What we do
Investor marketing, start to finish
San Juan Capital builds and runs the marketing campaigns behind Reg A and Rule 506(c) offerings. We work with the company, its counsel, and its advisers — we handle the story, the assets, and the audience, and nothing else.
We are not a broker-dealer or an investment adviser. We do not sell securities, solicit investors, verify eligibility, or participate in the transaction. Those belong to your qualified advisers.
Strategy and Narrative
Every engagement starts with the story, because every campaign that fails, fails here first. We interview the leadership team, pressure-test how the business reads to an outsider, and build the investor narrative the rest of the campaign runs on.
Most companies are far more compelling than their own description of themselves. That gap is the first thing we close.
Creative and Assets
Investor presentations, landing pages, video, advertising creative, and educational material. Built to the standard a sophisticated reader expects, and built consistent with your offering documents — never ahead of them.
Media and Distribution
Paid acquisition across the channels that work for this category, plus something most firms don’t have: our own. Feature placement in San Juan Social Magazine, long-form conversation on the podcast, presence in a 10,000-member community, and access to an audience of more than 1.5 million.
A campaign that only buys attention starts from zero every morning. One with owned distribution doesn’t.
Education and Nurture
Webinars, explainers, and sequenced follow-up. Most investors don’t act on first contact. The campaigns that work are the ones still talking to people in month three.
Measurement and Reporting
Traffic, engagement, conversion, and cost — reported regularly and plainly. You’ll know what’s working, what isn’t, and where the money went.
We produce marketing materials. We do not prepare offering circulars, private placement memoranda, subscription documents, or securities disclosures. Those are prepared by your securities counsel, and all campaign materials are built to be consistent with them.
Let’s connect
Let’s talk about your raise
A conversation about your company, your timeline, and whether a campaign makes sense. No cost, no obligation.